Thanks too, @Alexbrand. Not sure why this did not show up when I searched prior to posting.
I recommend this change be advertised more. I was referred to CC as a freemium offering and feel stupid having signed up and being sent to the paywall almost immediately. For me this created a negative sentiment towards CC.
I totally agree with @Bryukh that they need to pay their bills. But is this the right approach? How many basic levels do you need to like the platform and sign up for premium? 5 or 14 levels is not enough to hook someone up in my experience.
For private users, there are 2 key variables that determine CCs financial success.
- How many new users come to the platform and sign up? This can be driven by marketing as paid adverts or by word-of-mouth.
- How many of those convert to premium?
If 1) Creates less sign-ups or becomes more costly, better conversion in 2) may not be sufficient. But I still doubt that conversion is truly better.
I hope you did your math right and wish you good luck: